Policy:Trademark policy: Difference between revisions

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{{Info|1=Many thanks to everyone who participated in this discussion. Your detailed feedback resulted in [https://meta.wikimedia.org/w/index.php?title=Trademark_policy&diff=7066184&oldid=6408509 significant improvements to the policy] and we look forward to recommending the final draft to the Wikimedia Board. If the Board approves this policy, we will make an announcement on this page and replace the [[wmf:Trademark_policy|official policy]]. Please note that this consultation is now closed and we will not be able to incorporate comments after this time. The official "closed" text can be found [https://meta.wikimedia.org/w/index.php?title=Trademark_policy&oldid=7189794 here].
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Thank you again for taking the time to help us improve our policy and practices around trademarks. We hope that this policy makes your work easier and empowers even more people to use our logos to further our mission. The new policy is more readable, thorough, and consistent with our values, thanks to your collaboration.


You can read more about the trademark policy update [https://blog.wikimedia.org/2014/01/19/announcing-wikimedias-new-community-centered-trademark-policy/ on the Wikimedia blog].

[[User:YWelinder (WMF)|YWelinder (WMF)]] ([[User talk:YWelinder (WMF)|talk]]) 23:47, 19 January 2014 (UTC)}}


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'''Trademark policy'''</span>
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8. Purpose
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The [[<tvar|officialmarks>:wmf:Wikimedia official marks</>|Wikimedia marks]] represent free educational content developed through an open and collaborative process. [[<tvar|tmprotectionlink>#FAQ-tmprotection</>|Trademark protection]] reinforces the connection between the Wikimedia marks and the projects they represent. The protection serves to ensure that the marks are only used for activities that promote our [[<tvar|missionstatement>:wmf:Mission statement</>|mission]].
The [[:wmf:Wikimedia official marks|Wikimedia marks]] represent free educational content developed through an open and collaborative process.
{{mll|page=Trademark_policy-FAQ|anchor=FAQ-tmprotection|text=Trademark protection}} reinforces the connection between the Wikimedia marks and the projects they represent. The protection serves to ensure that the marks are only used for activities that promote our [[:wmf:Mission statement|mission]].


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When readers see the [[<tvar|wikipedialogo>:commons:File:Wikipedia-logo-v2.svg</>|puzzle globe mark]] in the top left corner of a website that looks like Wikipedia, they should be confident that they are looking at neutral, notable, and high-quality content that is the result of the rigorous and transparent editing process on Wikipedia. Likewise, people should be able to rely on their impression of Wikimedia involvement when they see the [[<tvar|wikimedialogo>:commons:File:Wikimedia-logo.svg</>|Foundation mark]] or one of the Wikimedia logos on websites or products.
When readers see the [[:commons:File:Wikipedia-logo-v2.svg|puzzle globe mark]] in the top left corner of a website that looks like Wikipedia, they should be confident that they are looking at neutral, notable, and high-quality content that is the result of the rigorous and transparent editing process on Wikipedia. Likewise, people should be able to rely on their impression of Wikimedia involvement when they see the [[:commons:File:Wikimedia-logo.svg|Foundation mark]] or one of the Wikimedia logos on websites or products.


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Our mission of sharing knowledge relies on and encourages free speech. To make it really easy to share knowledge, this trademark policy embraces [[#why-use-purpose|all free-speech protections built into trademark law]] to the broadest extent possible. The trademark policy also seeks to minimize the hurdles of trademark licensing. We are particularly liberal in approving uses by the Wikimedia community that are closely aligned with our mission.
Our mission of sharing knowledge relies on and encourages free speech. To make it really easy to share knowledge, this trademark policy embraces {{mll|page=Trademark_policy-purpose|anchor=why-use-purpose|text=all free-speech protections built into trademark law}} to the broadest extent possible. The trademark policy also seeks to minimize the hurdles of trademark licensing. We are particularly liberal in approving uses by the Wikimedia community that are closely aligned with our mission.


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To further make it easier for community members to use the marks, this policy introduces some creative trademark solutions. It allows community members to use the Wikimedia marks without a trademark license for Wikimedia community-focused events and outreach work. The policy further introduces a "[[<tvar|wikilicenselink>#QuickLicense</>|Quick License]]" for other common uses that community members can quickly fill out and email to us. It's really [[<tvar|wikiwiki>wikt:wikiwiki</>|wikiwiki]]!
To further make it easier for community members to use the marks, this policy introduces some creative trademark solutions. It allows community members to use the Wikimedia marks without a trademark license for Wikimedia community-focused events and outreach work. The policy further introduces a "{{mll|page=Trademark_policy|anchor=QuickLicense|text=Quick License}}" for other common uses that community members can quickly fill out and email to us. It's really [[wikt:wikiwiki|wikiwiki]]!


''' <!--T:16-->
''' <!--T:16-->
[[<tvar|policypurpose>#trademark-purpose</>|Read more about the purpose of our trademark policy here.]] '''
{{mll|page=Trademark_policy-purpose|anchor=trademark-purpose|text=Read more about the purpose of our trademark policy here.}} '''


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=={{anchor|trademark-scope}}<span class="nomobile">[[File:Trademark License icon.svg|45px|link=]]</span> <!--T:17-->
=={{anchor|trademark-scope}}<span class="nomobile">[[File:Trademark License icon.svg|45px|link=]]</span> <!--T:17-->1 What does this policy apply to? ==
1 What does this policy apply to? ==
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{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:18-->
=== <!--T:18-->1.1 The "Wikimedia marks" ===
1.1 The "Wikimedia marks" ===
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{{Trademark/Section/Start}}
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This policy applies to all trademarks of the Wikimedia Foundation. The trademarks are both registered and unregistered trademarks, including [[<tvar|nswordmarklink>#FAQ-nonstylizedwordmark</>|non-stylized wordmarks]] and the [[<tvar|tradedresslink>#FAQ-tradedress</>|trade dress]] of each Wikimedia site. See also a [[<tvar|officialmarks>:foundation:Wikimedia official marks</>|non-exhaustive list of our trademarks]]. In this policy, we refer to them as the "Wikimedia marks" or just "marks."
This policy applies to all trademarks of the Wikimedia Foundation. The trademarks are both registered and unregistered trademarks, including {{mll|page=Trademark_policy-FAQ|anchor=FAQ-nonstylizedwordmark|text=non-stylized wordmarks}} and the {{mll|page=Trademark_policy-FAQ|anchor=FAQ-tradedress|text=trade dress}} of each Wikimedia site. See also a [[:foundation:Wikimedia official marks|non-exhaustive list of our trademarks]]. In this policy, we refer to them as the "Wikimedia marks" or just "marks."
{{Trademark/FAQ/Button
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{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:20-->
=== <!--T:20-->1.2 "Use" of the Wikimedia marks ===
1.2 "Use" of the Wikimedia marks ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
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{{Trademark/Section/Start}}
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This Policy applies whenever you want to use the Wikimedia marks. [[<tvar|howtouselink>#policy-howtouse</>|Section 2]] of this policy applies to all uses of the marks. Other sections apply only to uses that [[<tvar|nopermissionlink>#policy-whenuseinstantly</>|do not require separate permission]], uses that [[<tvar|requirelicenselink>#policy-specialpermission</>|require a trademark license]], or uses [[<tvar|underagreement>#policy-wmorgs</>|under agreements]] held by chapters, thematic organizations, and user groups that are recognized by the Wikimedia Foundation. If some term in your trademark license is inconsistent with this policy, you should follow the license terms.
This Policy applies whenever you want to use the Wikimedia marks. {{mll|page=Trademark_policy|anchor=policy-howtouse|text=Section 2}} of this policy applies to all uses of the marks. Other sections apply only to uses that {{mll|page=Trademark_policy|anchor=policy-whenuseinstantly|text=do not require separate permission}}, uses that {{mll|page=Trademark_policy|anchor=policy-specialpermission|text=require a trademark license}}, or uses {{mll|page=Trademark_policy|anchor=policy-wmorgs|text=under agreements}} held by chapters, thematic organizations, and user groups that are recognized by the Wikimedia Foundation. If some term in your trademark license is inconsistent with this policy, you should follow the license terms.


{{Trademark/Section/End}}
{{Trademark/Section/End}}


{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:22-->
=== <!--T:22-->1.3 "We" or the "Wikimedia Foundation" ===
1.3 "We" or the "Wikimedia Foundation" ===
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=== <!--T:24-->1.4 "You" ===
1.4 "You" ===
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{{Trademark/Section/Start}}<!--this goes with Trademark/Section/End and includes all subsections-->
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==== <!--T:26-->1.4.1 Community members ====
1.4.1 Community members ====
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The Wikimedia community includes everyone who contributes to a Wikimedia site in furtherance of our mission. It also includes members and staff of chapters, thematic organizations, user groups, and the Wikimedia Foundation.
The Wikimedia community includes everyone who contributes to a Wikimedia site in furtherance of our mission. It also includes members and staff of chapters, thematic organizations, user groups, and the Wikimedia Foundation.


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The members of the Wikimedia community share a common [[<tvar|missionstatement>:wmf:Mission statement</>|mission]] of creating and distributing free educational content. They are the core of the [[<tvar|movementlink>:m:Wikimedia movement</>|Wikimedia movement]]. Accordingly, community members may freely use the [[<tvar|communitylogo>:commons:File:Wikimedia Community Logo.svg</>|Wikimedia Community logo]]. They are also [[<tvar|onsiteslink>#policy-onwmsites</>|free to use all Wikimedia marks on the Wikimedia sites]] and for [[<tvar|comfocusedlink>#policy-communityfocused</>|Wikimedia community-focused events]], as well as [[<tvar|outreachlink>#policy-outreach</>|outreach work]] without obtaining a trademark license. Community members can also easily fill out a [[<tvar|Wikilicenselink>#QuickLicense</>|Quick License]] for certain other community uses, such as Wikimedia photo events. We generally give priority to community requests for uses that [[<tvar|requirelicenselink>#policy-domains</>|require an ordinary trademark license]].
The members of the Wikimedia community share a common [[:wmf:Mission statement|mission]] of creating and distributing free educational content. They are the core of the [[:m:Wikimedia movement|Wikimedia movement]]. Accordingly, community members may freely use the [[:commons:File:Wikimedia Community Logo.svg|Wikimedia Community logo]]. They are also {{mll|page=Trademark_policy|anchor=policy-onwmsites|text=free to use all Wikimedia marks on the Wikimedia sites}} and for {{mll|page=Trademark_policy|anchor=policy-communityfocused|text=Wikimedia community-focused events}}, as well as {{mll|page=Trademark_policy|anchor=policy-outreach|text=outreach work}} without obtaining a trademark license. Community members can also easily fill out a {{mll|page=Trademark_policy|anchor=QuickLicense|text=Quick License}} for certain other community uses, such as Wikimedia photo events. We generally give priority to community requests for uses that {{mll|page=Trademark_policy|anchor=policy-domains|text=require an ordinary trademark license}}.
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==== <!--T:29-->1.4.2 Chapters, user groups, and thematic organizations ====
1.4.2 Chapters, user groups, and thematic organizations ====
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Chapters, user groups, and thematic organizations recognized by Wikimedia Foundation are called "movement organizations". They are independent from the Wikimedia Foundation and support and promote the Wikimedia sites. These groups enter into agreements with the Wikimedia Foundation, which allow them to use certain Wikimedia marks. Any use should primarily further Wikimedia's [[<tvar|missionstatement>:foundation:Mission statement</>|mission]]. To use the marks beyond the specified scope of its agreement, an organization can ask for a separate trademark license or simply comply with this policy when the use does not require a license. An organization can, of course, always select its own names, logos, and domain names. It does not have to use our marks.
Chapters, user groups, and thematic organizations recognized by Wikimedia Foundation are called "movement organizations". They are independent from the Wikimedia Foundation and support and promote the Wikimedia sites. These groups enter into agreements with the Wikimedia Foundation, which allow them to use certain Wikimedia marks. Any use should primarily further Wikimedia's [[:foundation:Mission statement|mission]]. To use the marks beyond the specified scope of its agreement, an organization can ask for a separate trademark license or simply comply with this policy when the use does not require a license. An organization can, of course, always select its own names, logos, and domain names. It does not have to use our marks.
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==== <!--T:31-->1.4.3 Other organizations or individuals ====
1.4.3 Other organizations or individuals ====
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Wikimedia sites are so well-known that authors and script writers frequently want to portray them in books and movies. Similarly, other companies may want to reuse content from Wikimedia sites in web or mobile applications. In doing so, these individuals and companies may want to display our marks in movies, books, apps, or other media.
Wikimedia sites are so well-known that authors and script writers frequently want to portray them in books and movies. Similarly, other companies may want to reuse content from Wikimedia sites in web or mobile applications. In doing so, these individuals and companies may want to display our marks in movies, books, apps, or other media.
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{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
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=== <!--T:34-->1.5 "Mission" ===
1.5 "Mission" ===
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The Wikimedia marks should be used only for activities that promote our [[<tvar|missionstatement>:wmf:Mission statement</>|mission]], which is to "empower and engage people around the world to collect and develop educational content under a free license or in the public domain, and to disseminate it effectively and globally."
The Wikimedia marks should be used only for activities that promote our [[:wmf:Mission statement|mission]], which is to "empower and engage people around the world to collect and develop educational content under a free license or in the public domain, and to disseminate it effectively and globally."
{{Trademark/Section/End
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=={{anchor|trademark-how}}<span class="nomobile">[[File:How to use.svg<!--change image-->|45px|link=]]</span> <!--T:36-->
=={{anchor|trademark-how}}<span class="nomobile">[[File:How to use.svg<!--change image-->|45px|link=]]</span> <!--T:36-->2 How to use the Wikimedia marks ==
2 How to use the Wikimedia marks ==


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{{Trademark/Section/Start}}
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Please follow the [[<tvar|VIguidelines>:foundation:Visual identity guidelines</>|Visual Identity Guidelines]] whenever you use the marks whether [[<tvar|withpermissionlink>#policy-specialpermission</>|with]] or [[<tvar|withoutpermlink>#policy-whenuseinstantly</>|without]] a trademark license. Whenever you use the Wikimedia marks, please note the following:
Please follow the [[:foundation:Visual identity guidelines|Visual Identity Guidelines]] whenever you use the marks whether {{mll|page=Trademark_policy|anchor=policy-specialpermission|text=with}} or {{mll|page=Trademark_policy|anchor=policy-whenuseinstantly|text=without}} a trademark license. Whenever you use the Wikimedia marks, please note the following:
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=== <!--T:38-->
=== <!--T:38-->2.1 Proper form ===
2.1 Proper form ===
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{{Trademark/Section/Start}}


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You may use the wordmarks as a proper name (e.g., "Wikidata is great") or as an adjective (e.g., "the Wikimedia sites are awesome"). This includes any of the [[<tvar|wikipediaversions>:m:Wikipedia/Versions</>|official translations and transliterations]] of the Wikimedia marks.
You may use the wordmarks as a proper name (e.g., "Wikidata is great") or as an adjective (e.g., "the Wikimedia sites are awesome"). This includes any of the [[:m:Wikipedia/Versions|official translations and transliterations]] of the Wikimedia marks.


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On the Wikimedia sites, you may use the marks in any form. You may create [[<tvar|logoremixes>:commons:Category:SVG MediaWiki logos</>|remixes]] of the wordmarks and logos, abbreviate them, and add to them.
On the Wikimedia sites, you may use the marks in any form. You may create [[:commons:Category:SVG MediaWiki logos|remixes]] of the wordmarks and logos, abbreviate them, and add to them.


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Outside the Wikimedia sites, you may only use Wikimedia wordmarks in their full form and properly capitalized (e.g., "Wikibooks"). The logos should not be modified without separate permission from the Wikimedia Foundation. We need to make sure that the logos remain distinctive from other marks.
Outside the Wikimedia sites, you may only use Wikimedia wordmarks in their full form and properly capitalized (e.g., "Wikibooks"). The logos should not be modified without separate permission from the Wikimedia Foundation. We need to make sure that the logos remain distinctive from other marks.
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=== <!--T:42-->
=== <!--T:42-->2.2 Notice or trademark symbol ===
2.2 Notice or trademark symbol ===
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"[Wikimedia Wordmark / name of logo as listed [[<tvar|officialmarks>:foundation:Wikimedia official marks</>|here]]] is a trademark of the Wikimedia Foundation and is used with the permission of the Wikimedia Foundation. We are not endorsed by or affiliated with the Wikimedia Foundation."
"[Wikimedia Wordmark / name of logo as listed [[:foundation:Wikimedia official marks|here]]] is a trademark of the Wikimedia Foundation and is used with the permission of the Wikimedia Foundation. We are not endorsed by or affiliated with the Wikimedia Foundation."


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The notice should appear near the first use of a Wikimedia mark. One notice is enough if you display multiple marks, provided the notice refers to all of them. You do not need to display this notice if you are using the Community logo under [[<tvar|section34link>#policy-communitylogo</>|Section 3.4]].
The notice should appear near the first use of a Wikimedia mark. One notice is enough if you display multiple marks, provided the notice refers to all of them. You do not need to display this notice if you are using the Community logo under {{mll|page=Trademark_policy|anchor=policy-communitylogo|text=Section 3.4}}.


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If the mark will primarily appear on a mobile screen or another medium with limited visual space, you may instead use a trademark symbol (™) with the mark to show that it is a Wikimedia trademark. For size and location of the trademark symbol, please see the [[<tvar|VIguidelines>:foundation:Visual identity guidelines</>|Visual Identity Guidelines]]. When you use a symbol due to limited space and there are additional pages to your material, please include the notice in the text of a prominent page (e.g., most mobile apps have an "about us" section and may display terms during installation).
If the mark will primarily appear on a mobile screen or another medium with limited visual space, you may instead use a trademark symbol (™) with the mark to show that it is a Wikimedia trademark. For size and location of the trademark symbol, please see the [[:foundation:Visual identity guidelines|Visual Identity Guidelines]]. When you use a symbol due to limited space and there are additional pages to your material, please include the notice in the text of a prominent page (e.g., most mobile apps have an "about us" section and may display terms during installation).


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Regardless of whether you use a notice or a trademark symbol to identify your use of Wikimedia marks, please make sure that your use does not suggest endorsement by or affiliation with the Wikimedia Foundation.
Regardless of whether you use a notice or a trademark symbol to identify your use of Wikimedia marks, please make sure that your use does not suggest endorsement by or affiliation with the Wikimedia Foundation.
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=={{anchor|trademark-allowed}}<span class="nomobile">[[File:Allowed.svg<!--change image-->|45px|link=]]</span> <!--T:48-->
=={{anchor|trademark-allowed}}<span class="nomobile">[[File:Allowed.svg<!--change image-->|45px|link=]]</span> <!--T:48-->3 When you may use the Wikimedia marks without asking us ==
3 When you may use the Wikimedia marks without asking us ==
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=== <!--T:49-->
=== <!--T:49-->3.1 Use of trademarks on the Wikimedia sites ===
3.1 Use of trademarks on the Wikimedia sites ===
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You may use and [[<tvar|logosremix>:commons:Category:SVG MediaWiki logos</>|remix]] the Wikimedia marks on the Wikimedia sites as you please.
You may use and [[:commons:Category:SVG MediaWiki logos|remix]] the Wikimedia marks on the Wikimedia sites as you please.
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{{anchor|policy-communityfocused}}
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=== <!--T:51-->
=== <!--T:51-->3.2 Community-focused events ===
3.2 Community-focused events ===
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You may use the trademarks for events that promote our mission and are intended to be predominantly attended by Wikimedia community members. These are events like hackathons, editor meetups, photographer excursions, and [[<tvar|wikicons>:de:Wikipedia:WikiCon</>|WikiCons]].
You may use the trademarks for events that promote our mission and are intended to be predominantly attended by Wikimedia community members. These are events like hackathons, editor meetups, photographer excursions, and [[:de:Wikipedia:WikiCon|WikiCons]].


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<!--T:53-->
For example, you can put the Wikipedia puzzle globe logo on banners and posters at an [[<tvar|editathon>:w:Wikipedia:How to run an edit-a-thon</>|edit-a-thon]] you have organized.
For example, you can put the Wikipedia puzzle globe logo on banners and posters at an [[:w:Wikipedia:How to run an edit-a-thon|edit-a-thon]] you have organized.


<!--T:54-->
<!--T:54-->
[[Wikipedia:GLAM|GLAM]] initiatives and photo contests require a Quick License under [[Trademark policy#QuickLicense|Section 4.1]].
[[outreach:GLAM|GLAM]] initiatives and photo contests require a Quick License under [[Trademark policy#QuickLicense|Section 4.1]].


<!--T:237-->
<!--T:237-->
This provision does not allow you to use the marks for fundraising.
This provision does not allow you to use the marks for fundraising.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-notcommunityfocused
| FAQ link = FAQ-notcommunityfocused
| FAQ text = <!--T:181-->
| FAQ text = <!--T:181-->
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{{anchor|policy-outreach}}
{{anchor|policy-outreach}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:55-->
=== <!--T:55-->3.3 Outreach and recruiting new contributors ===
3.3 Outreach and recruiting new contributors ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:56-->
<!--T:56-->
You may use the marks consistent with our mission to educate people about the Wikimedia sites and to recruit new contributors, as long as you make it clear that you do not work for the Wikimedia Foundation. You can create educational material or banners to decorate a public fair stand or to publicize an [[<tvar|editathonenwlink>:w:en:Wikipedia:How to run an edit-a-thon </>|edit-a-thon]].
You may use the marks consistent with our mission to educate people about the Wikimedia sites and to recruit new contributors, as long as you make it clear that you do not work for the Wikimedia Foundation. You can create educational material or banners to decorate a public fair stand or to publicize an [[:w:en:Wikipedia:How to run an edit-a-thon|edit-a-thon]].


<!--T:230-->
<!--T:230-->
This provision does not allow you to use the marks for fundraising.
This provision does not allow you to use the marks for fundraising.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-outreachexamples
| FAQ link = FAQ-outreachexamples
| FAQ text = <!--T:183-->
| FAQ text = <!--T:183-->
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{{anchor|policy-communitylogo}}
{{anchor|policy-communitylogo}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:233-->3.4 Community logo use ===
===
<!--T:233-->
3.4 Community logo use ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:234-->
<!--T:234-->
The [[<tvar|communitylogo>:commons:File:Wikimedia Community Logo.svg</>|Wikimedia Community logo]] can be used freely. But you may not file trademark applications incorporating the logo. The Wikimedia community wants to ensure that the logo remains available for all to use.
The [[:commons:File:Wikimedia Community Logo.svg|Wikimedia Community logo]] can be used freely. But you may not file trademark applications incorporating the logo. The Wikimedia community wants to ensure that the logo remains available for all to use.


{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-communitylogo
| FAQ link = FAQ-communitylogo
| FAQ text = <!--T:185-->
| FAQ text = <!--T:185-->
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{{anchor|policy-fairuse}}
{{anchor|policy-fairuse}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:74-->3.5 Discussing something other than Wikimedia sites (fair use) ===
=== <!--T:74-->
3.5 Discussing something other than Wikimedia sites (fair use) ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:75-->
<!--T:75-->
Wordmarks can sometimes have a primary meaning, in addition to representing a brand (like the words "[[<tvar|applewiktionarylink>:wikt:apple</>|apple]]" or "[[<tvar|facebookwiktionarylink>:wikt:facebook</>|facebook]]"). Our wordmarks were not real words before our projects were created. But we will interpret fair use broadly to include the use of our wordmarks when you clearly mean to talk about something other than the Wikimedia sites.
Wordmarks can sometimes have a primary meaning, in addition to representing a brand (like the words "[[:wikt:apple|apple]]" or "[[:wikt:facebook|facebook]]"). Our wordmarks were not real words before our projects were created. But we will interpret fair use broadly to include the use of our wordmarks when you clearly mean to talk about something other than the Wikimedia sites.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-fairuseexamples
| FAQ link = FAQ-fairuseexamples
| FAQ text = <!--T:187-->
| FAQ text = <!--T:187-->
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{{anchor|policy-nominativeuse}}
{{anchor|policy-nominativeuse}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:76-->
=== <!--T:76-->3.6 Refer to Wikimedia sites (nominative use) ===
3.6 Refer to Wikimedia sites (nominative use) ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:77-->
<!--T:77-->
You can use the non-stylized wordmarks (e.g., "Wikipedia") to describe:
You can use the non-stylized wordmarks (e.g., "Wikipedia") to describe:
* <!--T:78-->A Wikimedia site or another aspect of the Wikimedia movement in a text (e.g., "I love reading about [[Wikipedia:Coal ball| coal balls]] on Wikipedia").
* <!--T:78-->
A Wikimedia site or another aspect of the Wikimedia movement in a text (e.g., "I love reading about [[Wikipedia:Coal ball| coal balls]] on Wikipedia").
* <!--T:79-->A derivative work of Wikimedia content in a way that is not misleading (e.g., "the encyclopedic content on this site is derived from Wikipedia").
* <!--T:79-->
A derivative work of Wikimedia content in a way that is not misleading (e.g., "the encyclopedic content on this site is derived from Wikipedia").


{{anchor|policy-linkstous}} <!--T:90-->
{{anchor|policy-linkstous}} <!--T:90-->
You may use all Wikimedia marks on your own website as a hyperlink to the Wikimedia sites. The use of logos in hyperlinks should follow the [[<tvar|VIguidelinelink>:wmf:Visual identity guidelines</>|Visual Identity Guidelines]] (e.g., the marks may be resized, but not modified in any other way).
You may use all Wikimedia marks on your own website as a hyperlink to the Wikimedia sites. The use of logos in hyperlinks should follow the [[:wmf:Visual identity guidelines|Visual Identity Guidelines]] (e.g., the marks may be resized, but not modified in any other way).
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-nominativeuseexamples
| FAQ link = FAQ-nominativeuseexamples
| FAQ text = <!--T:189-->
| FAQ text = <!--T:189-->
FAQ
FAQ
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{{anchor|policy-news}}
{{anchor|policy-news}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
==== <!--T:81-->
==== <!--T:81-->3.6.1 News reporting ====
3.6.1 News reporting ====


<!--T:82-->
<!--T:82-->
You may use the Wikimedia marks to make truthful statements about the Wikimedia sites in news reports and commentary.
You may use the Wikimedia marks to make truthful statements about the Wikimedia sites in news reports and commentary.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-logonewsarticle
| FAQ link = FAQ-logonewsarticle
| FAQ text = <!--T:191-->
| FAQ text = <!--T:191-->
FAQ
FAQ
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{{Trademark/Line}}
{{Trademark/Line}}
{{anchor|policy-blogssm}}
{{anchor|policy-blogssm}}
==== <!--T:83-->
==== <!--T:83-->3.6.2 Personal blogs and social media ====
3.6.2 Personal blogs and social media ====


<!--T:84-->
<!--T:84-->
You may use the Wikimedia marks to make or illustrate truthful statements about the Wikimedia sites in personal blogs and social media. But please do not do it to imply endorsement by or affiliation with the Wikimedia Foundation. To avoid confusion, do not use the Wikimedia logos in the background, as your profile image, or in the header of your blog, in the name of your blog, or in your social media username. This section is not meant to restrict your use of the Community logo under [[<tvar|communitylogolink>#policy-communitylogo</>|Section 3.4]].
You may use the Wikimedia marks to make or illustrate truthful statements about the Wikimedia sites in personal blogs and social media. But please do not do it to imply endorsement by or affiliation with the Wikimedia Foundation. To avoid confusion, do not use the Wikimedia logos in the background, as your profile image, or in the header of your blog, in the name of your blog, or in your social media username. This section is not meant to restrict your use of the Community logo under {{mll|page=Trademark_policy|anchor=policy-communitylogo|text=Section 3.4}}.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-logoblogssm
| FAQ link = FAQ-logoblogssm
| FAQ text = <!--T:193-->
| FAQ text = <!--T:193-->
FAQ
FAQ
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{{Trademark/Line}}
{{Trademark/Line}}
{{anchor|policy-noncommercial}}
{{anchor|policy-noncommercial}}
==== <!--T:85-->3.6.3 Artistic, scientific, literary, political, and other non-commercial uses ====
==== <!--T:85-->
3.6.3 Artistic, scientific, literary, political, and other non-commercial uses ====


<!--T:86-->
<!--T:86-->
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<!--T:87-->
<!--T:87-->
But please send us a request if you want to place a Wikimedia mark on the cover of your book, display a Wikimedia mark in a movie, or organize an event or presentation that could be interpreted to be endorsed by the Wikimedia Foundation. For more information, please see [[<tvar|section4link>#policy-specialpermission</>|Section 4]].
But please send us a request if you want to place a Wikimedia mark on the cover of your book, display a Wikimedia mark in a movie, or organize an event or presentation that could be interpreted to be endorsed by the Wikimedia Foundation. For more information, please see {{mll|page=Trademark_policy|anchor=policy-specialpermission|text=Section 4}}.


<!--T:88-->
<!--T:88-->
You may use the marks in satire or jokes. To avoid confusing users that your work is affiliated with the Wikimedia sites, it may be helpful to mark your work as "satire" or "parody."
You may use the marks in satire or jokes. To avoid confusing users that your work is affiliated with the Wikimedia sites, it may be helpful to mark your work as "satire" or "parody."
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-noncommercialexamples
| FAQ link = FAQ-noncommercialexamples
| FAQ text = <!--T:195-->
| FAQ text = <!--T:195-->
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{{anchor|policy-owngoods}}
{{anchor|policy-owngoods}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:91-->
=== <!--T:91-->3.7 Make your own branded stuff ===
3.7 Make your own branded stuff ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:92-->
<!--T:92-->
You may create things with the marks for your own use. These can be [[<tvar|Wikipediatshirtslink>:commons:Category:Wikipedia T-shirts</>|t-shirts]], caps, desktop wallpapers, lanyards and even [[<tvar|wikipediacakeslink>:commons:Category:Wikipedia cakes</>|cakes]]! But please do not sell them, and make sure that your design follows the [[<tvar|VIguidelineslink>:foundation:Visual identity guidelines</>|Visual Identity Guidelines]]. If you want to sell your branded stuff, you may request a license under [[<tvar|section46link>#policy-commercialmerch</>|Section 4.6]].
You may create things with the marks for your own use. These can be [[:commons:Category:Wikipedia T-shirts|t-shirts]], caps, desktop wallpapers, lanyards and even [[:commons:Category:Wikipedia cakes|cakes]]! But please do not sell them, and make sure that your design follows the [[:foundation:Visual identity guidelines|Visual Identity Guidelines]]. If you want to sell your branded stuff, you may request a license under {{mll|page=Trademark_policy|anchor=policy-commercialmerch|text=Section 4.6}}.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-personalmerch
| FAQ link = FAQ-personalmerch
| FAQ text = <!--T:199-->
| FAQ text = <!--T:199-->
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{{anchor|policy-specialpermission}}
{{anchor|policy-specialpermission}}
==<span class="nomobile">[[File:Ask permission.svg<!--change image-->|45px|link=]]</span> <!--T:93-->
==<span class="nomobile">[[File:Ask permission.svg<!--change image-->|45px|link=]]</span> <!--T:93-->4 Special uses that require permission ==
4 Special uses that require permission ==


{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:94-->
<!--T:94-->
All uses that are not allowed under [[<tvar|section3link>#policy-whenuseinstantly</>|Section 3]] or prohibited by [[#policy-mirrors|Section 5]] of this policy require a trademark license. This section discusses only the most common uses that require a license.
All uses that are not allowed under {{mll|page=Trademark_policy|anchor=policy-whenuseinstantly|text=Section 3}} or prohibited by {{mll|page=Trademark_policy|anchor=policy-mirrors|text=Section 5}} of this policy require a trademark license. This section discusses only the most common uses that require a license.


<!--T:95-->
<!--T:95-->
When you use our marks under a trademark license, you need to comply with its terms as well as with this trademark policy. If some term in your license is inconsistent with this policy, you should follow that license term. Movement organizations will only need a separate license when the use is not already authorized by their organizational agreements with the Wikimedia Foundation or this policy.
When you use our marks under a trademark license, you need to comply with its terms as well as with this trademark policy. If some term in your license is inconsistent with this policy, you should follow that license term. Movement organizations will only need a separate license when the use is not already authorized by their organizational agreements with the Wikimedia Foundation or this policy.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-specialpermission
| FAQ link = FAQ-specialpermission
| FAQ text = <!--T:201-->
| FAQ text = <!--T:201-->
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{{anchor|QuickLicense}}
{{anchor|QuickLicense}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:96-->
=== <!--T:96-->4.1 Quick License for special community uses ===
4.1 Quick License for special community uses ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:97-->
<!--T:97-->
A Quick License is a simple trademark license for common community uses, like Wiki Loves Monuments and GLAM-Wiki initiatives. It is [[Trademark policy/Quick License| available on Meta-Wiki]]. You can start using the marks as stated in the Quick License as soon as you email a filled-in Quick License to <tvar|trademarksemail>[mailto:trademarks@wikimedia.org trademarks@wikimedia.org]</>. There is no need to wait for approval.
A Quick License is a simple trademark license for common community uses, like Wiki Loves Monuments and GLAM-Wiki initiatives. It is [[:m:Trademark_policy/Quick_License|available on Meta-Wiki]]. You can start using the marks as stated in the Quick License as soon as you email a filled-in Quick License to [mailto:trademarks@wikimedia.org trademarks@wikimedia.org]. There is no need to wait for approval.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-specialpermission
| FAQ link = FAQ-specialpermission
| FAQ text = <!--T:203-->
| FAQ text = <!--T:203-->
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{{Trademark/Line}}
{{Trademark/Line}}
{{anchor|policy-photocontests}}
{{anchor|policy-photocontests}}
==== <!--T:100-->
==== <!--T:100-->4.1.1 Photo contests ====
4.1.1 Photo contests ====
<!--T:101-->
<!--T:101-->
Photo contests allow people to submit freely licensed original photographs to Wikimedia Commons to compete for the best image. You can obtain a [[<tvar|licenselink>Trademark policy/Quick License</>|Quick License]] for flyers, posters, slide presentations, websites, and social media for a photo contest. If you are a [[<tvar|wmorgspolicylink>#policy-wmorgs</>|movement organization]], you may already have an agreement that covers photo contests.
Photo contests allow people to submit freely licensed original photographs to Wikimedia Commons to compete for the best image. You can obtain a [[:m:Trademark policy/Quick License|Quick License]] for flyers, posters, slide presentations, websites, and social media for a photo contest. If you are a {{mll|page=Trademark_policy|anchor=policy-wmorgs|text=movement organization}}, you may already have an agreement that covers photo contests.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-contests
| FAQ link = FAQ-contests
| FAQ text = <!--T:207-->
| FAQ text = <!--T:207-->
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{{Trademark/Line}}
{{Trademark/Line}}
{{anchor|policy-glam}}
{{anchor|policy-glam}}
==== <!--T:102-->
==== <!--T:102-->4.1.2 GLAM-Wiki initiatives ====
4.1.2 GLAM-Wiki initiatives ====
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:103-->
<!--T:103-->
You may use the marks in a collaboration with someone outside of the Wikimedia movement with a [[<tvar|licenselink>Trademark/License/GLAM</>|Quick License]]. This license applies to [[<tvar|outeachglam>:outreach:GLAM</>|collaborations with parks, museums, libraries, and other cultural institutions]] to share their information with the world through the Wikimedia sites. If you are a [[<tvar|wmorgspolicylink>#policy-wmorgs</>|movement organization]], you may already have an agreement that covers photo contests.
You may use the marks in a collaboration with someone outside of the Wikimedia movement with a [[:m:Trademark/License/GLAM|Quick License]]. This license applies to [[:outreach:GLAM|collaborations with parks, museums, libraries, and other cultural institutions]] to share their information with the world through the Wikimedia sites. If you are a {{mll|page=Trademark_policy|anchor=policy-wmorgs|text=movement organization}}, you may already have an agreement that covers photo contests.


<!--T:104-->
<!--T:104-->
Some GLAM initiatives include [[<tvar|wikipedianinresidence>:w:en:Wikipedia:GLAM/BM/Wikipedian in Residence</>|Wikipedians in residence]] – Wikipedia contributors who work with a specific GLAM to develop the organization's relationship with Wikipedia. Please use a [[<tvar|licenselink>Trademark policy/Quick License</>|Quick License]] to represent yourself as a Wikipedian in residence on online professional profiles, your personal blog, and social media, as long as your work is consistent with the mission.
Some GLAM initiatives include [[:w:en:Wikipedia:GLAM/BM/Wikipedian in Residence|Wikipedians in residence]] – Wikipedia contributors who work with a specific GLAM to develop the organization's relationship with Wikipedia. Please use a [[:m:Trademark policy/Quick License|Quick License]] to represent yourself as a Wikipedian in residence on online professional profiles, your personal blog, and social media, as long as your work is consistent with the mission.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-4qrcodes
| FAQ link = FAQ-4qrcodes
| FAQ text = <!--T:209-->
| FAQ text = <!--T:209-->
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{{anchor|policy-domains}}
{{anchor|policy-domains}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:105-->
=== <!--T:105-->4.2 Domain names ===
4.2 Domain names ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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You need permission to register or use a domain name that contains a Wikimedia mark in it. Do not register a domain that looks or sounds similar to a Wikimedia mark or includes a misspelled Wikimedia mark, because that can confuse Wikimedia users.
You need permission to register or use a domain name that contains a Wikimedia mark in it. Do not register a domain that looks or sounds similar to a Wikimedia mark or includes a misspelled Wikimedia mark, because that can confuse Wikimedia users.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-cybersquatting
| FAQ link = FAQ-cybersquatting
| FAQ text = <!--T:211-->
| FAQ text = <!--T:211-->
FAQ
FAQ
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{{anchor|policy-events}}
{{anchor|policy-events}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:107-->
=== <!--T:107-->4.3 Events and conferences ===
4.3 Events and conferences ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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You should include the following information when requesting a license to use our marks in an event.
You should include the following information when requesting a license to use our marks in an event.
|content=
|content=
# <!--T:110-->
# <!--T:110-->What is the proposed title of the event?
What is the proposed title of the event?
# <!--T:111-->Who is hosting, sponsoring, or coordinating the event?
# <!--T:112-->Include contact information (and Wikimedia username if relevant) for the person organizing the event.
# <!--T:111-->
# <!--T:113-->Is the event organized for community members?
Who is hosting, sponsoring, or coordinating the event?
# <!--T:112-->
# <!--T:114-->What is the topic of the event?
# <!--T:115-->The location, date, and duration of the event.
Include contact information (and Wikimedia username if relevant) for the person organizing the event.
# <!--T:116-->Include handouts, examples, mockups, or other descriptions of the proposed use.
# <!--T:113-->
Is the event organized for community members?
# <!--T:114-->
What is the topic of the event?
# <!--T:115-->
The location, date, and duration of the event.
# <!--T:116-->
Include handouts, examples, mockups, or other descriptions of the proposed use.
}}
}}


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When you obtain a trademark license, it will apply only to the specific event in your request. You will need to apply for a new license if you want to host another event.
When you obtain a trademark license, it will apply only to the specific event in your request. You will need to apply for a new license if you want to host another event.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-publicevent
| FAQ link = FAQ-publicevent
| FAQ text = <!--T:213-->
| FAQ text = <!--T:213-->
FAQ
FAQ
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{{anchor|policy-publications}}
{{anchor|policy-publications}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:118-->
=== <!--T:118-->4.4 Publications ===
4.4 Publications ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:229-->
<!--T:229-->
You need a trademark license if you want to use a Wikimedia mark in a publication, unless your use qualifies as [[<tvar|fairusepolicylink>#policy-fairuse</>|fair]] or [[<tvar|nominativepolicylink>#policy-nominativeuse</>|nominative use]] under U.S. trademark law or other applicable foreign laws.
You need a trademark license if you want to use a Wikimedia mark in a publication, unless your use qualifies as {{mll|page=Trademark_policy|anchor=policy-fairuse|text=fair}} or {{mll|page=Trademark_policy|anchor=policy-nominativeuse|text=nominative use}} under U.S. trademark law or other applicable foreign laws.
{{Hidden
{{Hidden
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|bg1=#f1f1fd
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You should include the following information when requesting a license to use our marks in a publication.
You should include the following information when requesting a license to use our marks in a publication.
|content=
|content=
# <!--T:120-->
# <!--T:120-->What is the proposed title of the publication?
# <!--T:121-->Contact information (and Wikimedia username if relevant) for the applicant.
What is the proposed title of the publication?
# <!--T:122-->Who is the author, editor, and publisher of the publication?
# <!--T:121-->
# <!--T:123-->For fiction, what is the storyline?
Contact information (and Wikimedia username if relevant) for the applicant.
# <!--T:124-->How do you want to use and discuss the mark?
# <!--T:122-->
# <!--T:125-->Include screenshots of the pages in your publication that includes or discusses the mark. (For a book, where in the book will the mark appear?)
Who is the author, editor, and publisher of the publication?
# <!--T:126-->If your publication will display a screenshot of a Wikimedia site, please include that as well.
# <!--T:123-->
# <!--T:127-->Will the publication be in hard copy, an e-book, or some other type of medium?
For fiction, what is the storyline?
# <!--T:128-->What is the print run and distribution area for the publication? How many editions will it have?
# <!--T:124-->
How do you want to use and discuss the mark?
# <!--T:125-->
Include screenshots of the pages in your publication that includes or discusses the mark. (For a book, where in the book will the mark appear?)
# <!--T:126-->
If your publication will display a screenshot of a Wikimedia site, please include that as well.
# <!--T:127-->
Will the publication be in hard copy, an e-book, or some other type of medium?
# <!--T:128-->
What is the print run and distribution area for the publication? How many editions will it have?
}}
}}


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When you obtain a trademark license, it will only apply to the specific publication in your request. You will need to apply for a new license if you want to make another publication.
When you obtain a trademark license, it will only apply to the specific publication in your request. You will need to apply for a new license if you want to make another publication.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-publications
| FAQ link = FAQ-publications
| FAQ text = <!--T:215-->
| FAQ text = <!--T:215-->
FAQ
FAQ
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{{anchor|policy-moviestv}}
{{anchor|policy-moviestv}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:130-->
=== <!--T:130-->4.5 Movies & TV shows ===
4.5 Movies & TV shows ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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You should include the following information when requesting a license to use our marks in a movie or TV show episode.
You should include the following information when requesting a license to use our marks in a movie or TV show episode.
|content=
|content=
# <!--T:133-->What is the proposed title of the movie or TV show episode?
# <!--T:133-->
# <!--T:134-->Contact information (and Wikimedia username if relevant) for the applicant.
What is the proposed title of the movie or TV show episode?
# <!--T:135-->The names of the screenwriter, director, producer, distributor, actors, and any interviewees (for documentaries).
# <!--T:134-->
# <!--T:136-->How will the Wikimedia mark be displayed or discussed? Include a screenshot of any Wikimedia site that you want to show.
Contact information (and Wikimedia username if relevant) for the applicant.
# <!--T:137-->Include a script and any footage that has already been created. Unless discussed in the script, specify the location of the film and whether it will advertise a product in conjunction with the use of Wikimedia marks.
# <!--T:135-->
# <!--T:138-->Where, when, and how will the movie be distributed?
The names of the screenwriter, director, producer, distributor, actors, and any interviewees (for documentaries).
# <!--T:139-->How will it be advertised? Do you intend to display the Wikimedia marks on the advertisement?
# <!--T:136-->
How will the Wikimedia mark be displayed or discussed? Include a screenshot of any Wikimedia site that you want to show.
# <!--T:137-->
Include a script and any footage that has already been created. Unless discussed in the script, specify the location of the film and whether it will advertise a product in conjunction with the use of Wikimedia marks.
# <!--T:138-->
Where, when, and how will the movie be distributed?
# <!--T:139-->
How will it be advertised? Do you intend to display the Wikimedia marks on the advertisement?
}}
}}


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When you obtain a trademark license, it will only apply to the specific film, TV show episode, or online production in your request. You will need to apply for a new license if you want to shoot another film or TV show episode.
When you obtain a trademark license, it will only apply to the specific film, TV show episode, or online production in your request. You will need to apply for a new license if you want to shoot another film or TV show episode.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-schoolfilm
| FAQ link = FAQ-schoolfilm
| FAQ text = <!--T:217-->
| FAQ text = <!--T:217-->
FAQ
FAQ
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{{anchor|policy-commercialmerch}}
{{anchor|policy-commercialmerch}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:140-->
=== <!--T:140-->4.6 Commercial merchandise ===
4.6 Commercial merchandise ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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<!--T:142-->
<!--T:142-->
You may make merchandise with the Wikimedia trademarks for commercial use, if:
You may make merchandise with the Wikimedia trademarks for commercial use, if:
::* <!--T:143-->You obtain a [[:m:Trademark/Request a license form|trademark license]] from the Wikimedia Foundation;
::* <!--T:143-->
::* <!--T:144-->You follow our Visual Identity Guidelines; and
You obtain a [[<tvar|licenselink>Trademark/Request a license form</>|trademark license]] from the Wikimedia Foundation;
::* <!--T:145-->You truthfully advertise to customers how much of the selling price, if any, will be donated to Wikimedia sites.
::* <!--T:144-->
You follow our Visual Identity Guidelines; and
::* <!--T:145-->
You truthfully advertise to customers how much of the selling price, if any, will be donated to Wikimedia sites.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-commercialmerch
| FAQ link = FAQ-commercialmerch
| FAQ text = <!--T:219-->
| FAQ text = <!--T:219-->
FAQ
FAQ
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|line=no<!--this prevents the bottom line from showing up on the last section-->}}
|line=no<!--this prevents the bottom line from showing up on the last section-->}}
{{anchor|policy-prohibited}}
{{anchor|policy-prohibited}}
=={{anchor|trademark-prohibited}}<span class="nomobile">[[File:Not allowed.svg<!--change image-->|45px|link=]]</span> <!--T:146-->
=={{anchor|trademark-prohibited}}<span class="nomobile">[[File:Not allowed.svg<!--change image-->|45px|link=]]</span> <!--T:146-->5 Prohibited uses ==
5 Prohibited uses ==
{{anchor|policy-mirrors}}
{{anchor|policy-mirrors}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:147-->
=== <!--T:147-->5.1. Misleading mirrors and mimicking sites ===
5.1. Misleading mirrors and mimicking sites ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:148-->
<!--T:148-->
Please do not create a website that mimics the "look and feel" of a Wikimedia site. This especially applies to imitated Wikipedia articles. If you have a good reason to create a mimicking site, please contact us at <tvar|trademarksemail>[mailto:trademarks@wikimedia.org trademarks@wikimedia.org]</>.
Please do not create a website that mimics the "look and feel" of a Wikimedia site. This especially applies to imitated Wikipedia articles. If you have a good reason to create a mimicking site, please contact us at [mailto:trademarks@wikimedia.org trademarks@wikimedia.org].


<!--T:149-->
<!--T:149-->
You do not need to contact us if you just want to use the [[<tvar|mediawiki>:mw:MediaWiki</>|MediaWiki software]] to create a wiki or if your mimicking site is clearly a [[<tvar|parodylink>#policy-noncommercial</>|parody]].
You do not need to contact us if you just want to use the [[:mw:MediaWiki|MediaWiki software]] to create a wiki or if your mimicking site is clearly a {{mll|page=Trademark_policy|anchor=policy-noncommercial|text=parody}}.


<!--T:150-->
<!--T:150-->
If you create a mirror, make sure to comply with the relevant licenses for the content. Avoid copying links to Wikimedia policies and contact details. Please do not use the Wikimedia marks in a mirror of a Wikimedia site.
If you create a mirror, make sure to comply with the relevant licenses for the content. Avoid copying links to Wikimedia policies and contact details. Please do not use the Wikimedia marks in a mirror of a Wikimedia site.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-fakearticle
| FAQ link = FAQ-fakearticle
| FAQ text = <!--T:221-->
| FAQ text = <!--T:221-->
FAQ
FAQ
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{{anchor|policy-linkstoothers}}
{{anchor|policy-linkstoothers}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:151-->
=== <!--T:151-->5.2 Linking to non-Wikimedia sites ===
5.2 Linking to non-Wikimedia sites ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:152-->
<!--T:152-->
You may use Wikimedia marks to link to Wikimedia sites only. Please refer to [[<tvar|linkstouslink>#policy-linkstous</>|Links to Wikimedia sites]] if you want to link to a Wikimedia site from your website.
You may use Wikimedia marks to link to Wikimedia sites only. Please refer to {{mll|page=Trademark_policy|anchor=policy-linkstous|text=Links to Wikimedia sites}} if you want to link to a Wikimedia site from your website.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-linkmirror
| FAQ link = FAQ-linkmirror
| FAQ text = <!--T:223-->
| FAQ text = <!--T:223-->
FAQ
FAQ
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{{anchor|policy-misrepresentation}}
{{anchor|policy-misrepresentation}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:153-->
=== <!--T:153-->5.3 Misrepresentation ===
5.3 Misrepresentation ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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When you use a Wikimedia mark under this policy, please use it to represent only the project for which it stands. Please do not create the impression that your use is in any way endorsed, sponsored by, or is part of the Wikimedia Foundation. This section also applies when you are granted a license to use a mark that doesn't permit you to suggest such an endorsement.
When you use a Wikimedia mark under this policy, please use it to represent only the project for which it stands. Please do not create the impression that your use is in any way endorsed, sponsored by, or is part of the Wikimedia Foundation. This section also applies when you are granted a license to use a mark that doesn't permit you to suggest such an endorsement.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-misrepresentation
| FAQ link = FAQ-misrepresentation
| FAQ text = <!--T:231-->
| FAQ text = <!--T:231-->
FAQ
FAQ
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|line=no<!--this prevents the bottom line from showing up on the last section-->}}
|line=no<!--this prevents the bottom line from showing up on the last section-->}}


=={{anchor|trademark-violation}}<span class="nomobile">[[File:Abuse.svg<!--change image-->|45px|link=]]</span> <!--T:155-->
=={{anchor|trademark-violation}}<span class="nomobile">[[File:Abuse.svg<!--change image-->|45px|link=]]</span> <!--T:155-->6 Trademark Misuse ==
6 Trademark Misuse ==
{{anchor|policy-reporting}}
{{anchor|policy-reporting}}
{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:156-->
=== <!--T:156-->6.1 Reporting misuse ===
6.1 Reporting misuse ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:157-->
<!--T:157-->
Fighting trademark misuse is very important. We put a [[<tvar|abuselink>#FAQ-reportingabuse</>|lot of effort]] into going after cases of trademark infringement because we want to protect the valuable trademark rights the community has created. If you see a mark being used in any way that could be infringing, please tell us! Just send an email to <tvar|trademarksemail>[mailto:legal-tm-vio@wikimedia.org legal-tm-vio@wikimedia.org]</> or report it [[<tvar|reportform>Trademark/Report abuse</>|here]]. We really appreciate your help!
Fighting trademark misuse is very important. We put a {{mll|page=Trademark_policy-FAQ|anchor=FAQ-reportingabuse|text=lot of effort}} into going after cases of trademark infringement because we want to protect the valuable trademark rights the community has created. If you see a mark being used in any way that could be infringing, please tell us! Just send an email to [mailto:legal-tm-vio@wikimedia.org legal-tm-vio@wikimedia.org] or report it [[:m:Trademark/Report abuse|here]]. We really appreciate your help!
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-reportingabuse
| FAQ link = FAQ-reportingabuse
| FAQ text = <!--T:225-->
| FAQ text = <!--T:225-->
FAQ
FAQ
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{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:158-->
=== <!--T:158-->6.2 Revoking permission for misuses ===
6.2 Revoking permission for misuses ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
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|line=no<!--this prevents the bottom line from showing up on the last section-->}}
{{anchor|policy-revision}}
{{anchor|policy-revision}}
=={{anchor|trademark-revision}}<span class="nomobile">[[File:Revision of policy.svg<!--change image-->|45px|link=]]</span> <!--T:160-->
=={{anchor|trademark-revision}}<span class="nomobile">[[File:Revision of policy.svg<!--change image-->|45px|link=]]</span> <!--T:160-->7 Revision and Translation of the trademark policy ==
7 Revision and Translation of the trademark policy ==


{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:161-->
=== <!--T:161-->7.1 This trademark policy can be revised as follows: ===
7.1 This trademark policy can be revised as follows: ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}


* <!--T:162-->We will propose major changes to the community in three languages selected by us. We will give notice of the proposed revision on the Wikimedia sites and in an email to [//lists.wikimedia.org/mailman/listinfo/wikimediaannounce-l WikimediaAnnounce-L] or a similar mailing list. The community can then comment for at least 30 days.
* <!--T:162-->
We will propose major changes to the community in three languages selected by us. We will give notice of the proposed revision on the Wikimedia sites and in an email to [<tvar|wikimediaannounce>//lists.wikimedia.org/mailman/listinfo/wikimediaannounce-l</> WikimediaAnnounce-L] or a similar mailing list. The community can then comment for at least 30 days.


* <!--T:163-->For minor changes or changes required by law, when possible we will provide three days' notice to [//lists.wikimedia.org/mailman/listinfo/wikimediaannounce-l WikimediaAnnounce-L] or a similar mailing list. Minor changes include language fixes, administrative changes, or corrections of inaccurate statements.
* <!--T:163-->
For minor changes or changes required by law, when possible we will provide three days' notice to [<tvar|wikimediannounce>//lists.wikimedia.org/mailman/listinfo/wikimediaannounce-l</> WikimediaAnnounce-L] or a similar mailing list. Minor changes include language fixes, administrative changes, or corrections of inaccurate statements.


* <!--T:164-->This section does not apply to the user-friendly summary, the FAQs, the purpose statement for the trademark policy, the trademark request form, and the violation reporting form. They are not part of this trademark policy and can always be revised without notice.
* <!--T:164-->
This section does not apply to the user-friendly summary, the FAQs, the purpose statement for the trademark policy, the trademark request form, and the violation reporting form. They are not part of this trademark policy and can always be revised without notice.
{{Trademark/FAQ/Button
{{Trademark/FAQ/Button
| FAQ link = #FAQ-revision
| FAQ link = FAQ-revision
| FAQ text = <!--T:227-->
| FAQ text = <!--T:227-->
FAQ
FAQ
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{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:165-->
=== <!--T:165-->7.2 Translation of the trademark policy ===
7.2 Translation of the trademark policy ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:166-->
<!--T:166-->
If there is any differences in meaning between the original English version of this trademark policy and a translation, you should follow the original English version.
If there are any differences in meaning between the original English version of this trademark policy and a translation, you should follow the original English version.
{{Trademark/Section/End}}
{{Trademark/Section/End}}


{{Trademark/Section/Title/Start}}
{{Trademark/Section/Title/Start}}
=== <!--T:167-->
=== <!--T:167-->7.3 Questions ===
7.3 Questions ===
{{Trademark/Section/Title/End}}
{{Trademark/Section/Title/End}}
{{Trademark/Section/Start}}
{{Trademark/Section/Start}}
<!--T:168-->
<!--T:168-->
Please do not hesitate to contact us at <tvar|trademarksemail>[mailto:trademarks@wikimedia.org trademarks@wikimedia.org]</> if you are not sure whether your use is in compliance with this policy or local trademark laws.
Please do not hesitate to contact us at [mailto:trademarks@wikimedia.org trademarks@wikimedia.org] if you are not sure whether your use is in compliance with this policy or local trademark laws.
{{Trademark/Section/End
{{Trademark/Section/End
|line=no<!--this prevents the bottom line from showing up on the last section-->}}
|line=no<!--this prevents the bottom line from showing up on the last section-->}}

Revision as of 00:49, 21 February 2014

May I use the Wikimedia marks?

This summary is not a legal document.

YES, please!

You have the right to use marks to:

This policy also allows you to use marks:

1. On the Wikimedia sites.

2. Outside the Wikimedia sites when you:

· Organize a Wikimedia community-focused event;
· Do outreach and recruit new editors; or
· Place marks on t-shirts, cakes, and other things without selling them.

Please always comply with the Visual Identity Guidelines.

YES, but first...

please sign a Quick License

for Wikimedia photo contests, and GLAM.

Sorry, NO.

Not for linking to non-Wikimedia sites, or

creating mimicking websites, or

otherwise misleading others.